Flyer Selling Products to Healthcare

This clean, minimal flyer demonstrates my ability to create visual interest with limited color palettes. The client wanted to focus on messaging that didn’t perfectly align with the audience, so I did my best to meet client expectations and adjust to connect with healthcare buyers.

The client wanted to focus on the stylish aesthetic of the white peripherals, but I couldn't imagine that style was high on a healthcare institution’s priority list, so I did my best to supplement that message with one of cleanability—white tech shows every speck of dirt, so healthcare workers will be more easily able to see when a product needs attention. A sanitary healthcare space is a safe healthcare space.